An Analysis Of Customers Insight On Export Procedure, With Referance To Logistic Sector
DOI:
https://doi.org/10.64252/k03e3534Keywords:
Export Procedure , Customer Perception, Service Quality, Logistics CompanyAbstract
Export is one of several customs procedures for handling goods. Each procedure has its own rules. If you wish to use a specific procedure, you must formally submit a declaration to the revenue authorities for that purpose. A major factor in customer perception and satisfaction is the quality of service provided by a company. This study aimed to analyze customer perceptions of the export procedure. The study employed a survey method and relied on qualitative primary data collected from the field. The Non-Probability Sampling method was used, with a sample size of 75 out of a total population of 100. All 75 respondents were customers of the company. The findings revealed that the relationship between customer perception and tangibility was statistically significant. Service quality, therefore, has a positive impact on customer perception. Furthermore, the study suggested that the company should appoint more sales personnel to attract additional customers. Additionally, offering competitive freight rates could help increase the volume of shipments.




