Potencialidad Turística Del Distrito De San Juan, Cajamarca 2025

Abstract

The purpose of this research was to determine the main tourist resources of the San Juan District, Cajamarca Region, 2025. The research was descriptive with a non-experimental design, and analytical and explanatory research methods were applied.

In addition, a data collection form was used to collect physical, architectural, and cultural data on the tourist resources of the San Juan District. The data were analyzed and synthesized according to their main cultural and natural characteristics.

Among the main results, the San Juan District has 9 tourist resources with important physical, cultural, and natural characteristics that can be developed and enhanced, thus leveraging them for tourism and contributing to the diversification of Cajamarca's tourist offering. Finally, it is stated that tourism activity in the San Juan District could be developed as long as it is planned based on its tourist resources, services, and population needs and demand. This will contribute to the social inclusion and cultural and natural conservation of this area.