Evaluating the role of agricultural extension in applying green marketing and encouraging environmentally friendly products in Nineveh Governorate

Abstract

Research aims to evaluating the role of agricultural extension in applying green marketing and encouraging to environment friend products in Nineveh Governorate in general , also arrangement  of  fields concerned with evaluating the role of agricultural extension in applying green marketing and encouraging to environment friend products in Nineveh Governorate: Organization the design products friend to environment ,implementation decrees carbonic fingerprint ,planning to sustainable packaging, evaluation the transparent marketing and credibility, follow-up of innovation in products and services ,also finding the correlation between evaluation and some variables: field of the agriculture extension, type of the certificate; period of the service in office; office degree, finally activities of the participation agriculture techniques of green marketing ,to achieve these aims  had been prepared area questioner (virtual validity had been  verified) consisting of two part : In the first personal variables while in the second there are  68 items divided in to five measures ,prepared after reading  books, publishes , interviews related with specialists , research community consisted of percentage (18.44%) which equal (71) of employees in Nineveh Governorate, test sample content of 20 employees { out of research final sample} the most important results in evaluating the role of agricultural extension in applying green marketing were(medium) tend to(high), then three variables : Type of scientific and participation with extensional activities and office degree have a significant differences on the evaluating the role of agricultural extension in applying green marketing ,most important conclusions were to concern on activities of the participation and high office degree of employees that because making an important role of agricultural extension in applying green marketing.