Development Strategy For Eco- Friendly Production Of Community Products In Thailand

Abstract

The propose of this research were to study. 1) Analyze the current situation regarding environmental problems arising from the production process of community products. 2) Study entrepreneurs' opinions on environmentally friendly production processes. 3) Define strategic guidelines for environmentally friendly production of community products. is qualitative research by using a combination of research techniques. The samples were 411 persons for a competency survey and using 30 informants. The instruments were questionnaire and structure interview. The statistic were percent, mean, standard deviation and content analysis.