An Analytical Study Of The Online Shopping Behavior Of Delivery App Users

Abstract

Online delivery applications have been a boon to the working class of the society who are burdened with their office workload. These applications would not have gained importance if the world had not witnessed the effects of the pandemic- Covid 19. When the entire world was locked up at home with a permission for minimum movement these online delivery applications came as a rescue. Now, these have become a part and parcel of lives of  people and have found them to be a more convenient medium of purchasing. Let us understand the developments of some of these delivery applications and their operations in a metropolitan city- Bengaluru.