Environmental Sustainability Through Green Supply Chain Management In Small And Medium Enterprises

Abstract

The objective of Green Supply Chain Management (GSCM) is to enhance the efficiency of supply chains while simultaneously fostering environmental sustainability. This research examines the implementation of environmentally friendly practices by small and medium enterprises (SMEs), with a particular emphasis on aspects such as sustainable procurement, production processes, inventory management, distribution logistics, packaging solutions, and transportation methods. Data were gathered through surveys and interviews conducted with representatives from SMEs located in the Hosur region. The results indicate that, although a significant number of SMEs recognize the importance of GSCM, the actual implementation of such practices is constrained by limited resources, inadequate awareness, and insufficient support from policy frameworks. Notwithstanding these obstacles, numerous SMEs have adopted initiatives aimed at waste reduction, energy efficiency, and sustainable sourcing. The findings underscore that the integration of green strategies not only enhances environmental performance but also contributes positively to employee satisfaction, operational efficiency, and brand reputation. Nevertheless, a more widespread adoption of these practices necessitates proactive support from governmental entities and regulatory bodies. This study enhances the comprehension of GSCM within the context of SMEs and provides actionable recommendations for policymakers, practitioners, and researchers to promote sustainable development in the manufacturing sector, thereby serving as a valuable resource for advancing future improvements in sustainability practices among SMEs.