Consumer Characteristics, Factors Driving Online Impulsive Buying Behaviour (RR), Association Between Frequency of Buying & IBB And Strategies to Boost Impulsive Sales. International Journal of Environmental Sciences, [S. l.], p. 183–191, 2024. DOI: 10.64252/b98d8470. Disponível em: https://theaspd.com/index.php/ijes/article/view/12654.. Acesso em: 10 may. 2026.