AI-Powered Customer Personalization in Banking: A Study of Predictive Analytics and User Experience. International Journal of Environmental Sciences, [S. l.], v. 11, n. 1s, p. 862–871, 2025. DOI: 10.64252/wwewna47. Disponível em: https://theaspd.com/index.php/ijes/article/view/233.. Acesso em: 11 sep. 2025.