The Impact Of Ambient Music And Scent On Consumer Buying Behavior In Retail Environments: A Sensory Marketing Perspective In Chennai City. International Journal of Environmental Sciences, [S. l.], p. 5378–5384, 2025. DOI: 10.64252/myct6g49. Disponível em: https://theaspd.com/index.php/ijes/article/view/11151.. Acesso em: 23 sep. 2026.