Sustainable Customer Engagement Through AI Chatbots: A Conceptual Model of Mediators and Moderators in Digital Marketing. International Journal of Environmental Sciences, [S. l.], p. 3673–3682, 2025. DOI: 10.64252/er6p3a72. Disponível em: https://theaspd.com/index.php/ijes/article/view/7951.. Acesso em: 5 apr. 2026.